Throwing a party can be tough at the best of times, let alone trying to accommodate the needs, desires and wants of colleagues and business associates. The best thing to do is pass the buck to a dedicated hospitality team to put together a package that meets all your requirements. Popular hospitality events include dinners with guest speakers, casino nights, theatre, fashion and flower shows, performing arts, concerts and a whole host of sporting events.

Although the monetary cost of a corporate event may seem enormous, the benefit of having the weight taken off your shoulders by hospitality professionals is priceless. Not only do you get to focus on the play instead of the work, you can be reassured that all the guests and colleagues will be adequately catered for and all their needs met. Events such as these can be fantastic team building exercises, as well as a relaxed way to meet new clients and promote business. So, how do you choose what type of corporate hospitality event will suit your company?

As the range of events available to attend is enormous, it is wise to see what packages are associated with certain events. If a champagne lunch is a priority, it’s no good booking a tank driving day. Maybe location is an importance, or the interests of your team or clientele you wish to entertain. Prestigious venues always have a big impact, and with VIP treatment for all, it will definitely leave a positive impression whichever hospitality package is chosen.

So, what can be expected from a typical package? The usual fare is champagne and food with souvenir memorabilia and event documentation, and there should always be a member of event management to hand to make sure the day runs smoothly. At the end of the day, your comfort and pleasure is their priority, so they are there to sort everything out on your behalf, so you can get on with quaffing the champers and savouring the soiree.

Sporting events are the most numerous on offer covering days at the races, whether that be horses or cars; rowing or the dogs. Major events are always open to hospitality functions, such as Formula 1 at Silverstone or rugby at Twickenham. If cricket is your bag, then a day spent at The Brit Oval might be of interest. You can expect to get a champagne reception, private seating, lunch with a complementary bar, event documentation and a celebrity guest speaker at dinner, and not to forget unrivalled views of match action. There is a choice between using the recently built stand with a roof terrace or the traditional pavilion to witness some of the most prestigious cricket matches.

If a little bit more action is what you are after, then a music event will gain you and your guests VIP entry to exclusive entertainment areas both pre and after show. As usual, expect champagne and a complementary bar as well as a three course meal and surprise souvenirs to take home. Or maybe a trip to see Cirque du Soleil at the Royal Albert Hall, for some unique circus entertainment; where a private box will be provided along with personal waiting services, food and champagne.

If the budget allows, you could always opt for a bespoke package and throw a party that is like no other. This is ideal for entertaining and impressing major clients with a clout, a unique night that is guaranteed to impress. And leaving the arrangements of the finer details to the professionals will guarantee that the only headache you’ll have will be from the champagne the morning after.

Shaun Parker is an expert in corporate entertainment and recommends The Oval Corporate Hospitality. To find out more about corporate entertainment visit the Keith Prowse website.

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