15 Mar
Posted by Ron Medlin as Search Engine Optimization
Google keyword research is an integral step you must take when beginning the process of building web pages or creating content, if you stand any chance of ranking high in google search engine rankings. Finding good keywords or keyword phrases that have alot of searches but little competition is key to getting ranked high in google organic search results.
Keyword Research Using Free Keyword Research Tool:
If you dont want to buy one of the pay keyword tools you can simply use the Google keyword research tool which is a great tool in itself, it just takes a little more time.
Okay before we get started talking about analyzing keywords lets define some terms well be using. For keywords you have your broadest terms (known as Markets), these can be broken down into smaller more targeted groups called a niche, these can be broken down even further into a micro niche.
Concentrate on finding keywords in the “niche” or “micro niche” keywords categories when doing your research. “Market” keywords are far to difficult to rank for on google due to the large number of websites competing for those spots. As an example Network Marketing (11,800,000 sites listed) will be way harder to rank for on Google than Network Marketing Tips (101,000 sites listed)
To drill down and find these “niche” and “micro niche” keywords, type your “market” keywords into the Google keyword tool and then click get keyword ideas. Sorting by approximate search volume, keywords having over 10,000 of these searches will probably be too competitive. Also don’t pay attention to keywords that have much lower then 1,000 searches.
Find the keywords that fit the above criteria, and start typing them into Google with quotations around them. When you find some suitable keywords with less than 50,000 sites listed (less than 150,000 if you know advanced SEO), those are the keywords you want to create your content (Videos, articles, squidoo pages, blog posts, etc.) and websites around. Make sure your content is rich with these particular keywords.
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