Brad Callen has been developing internet marketing products for the better part of the decade which have made him many millions of dollars. Everyone in the internet marketing world knows the name Brad Callen, and his reputation has spawned legions of loyal followers. He and his company Bryxen Software have produced successful membership programs, software, and ebooks that have made thousands of affiliates lots of money. Lets examine some of his more well known products.

Keyword Elite is probably Brad Callen’s most well known software. It is one of the best selling keyword research tools in the market today as it allows people to uncover money making keywords that they can dominate. Keyword Elite is able to give you a big list of keywords in a couple minutes, that marketers can use for both PPC and SEO. His newest product, Keyword Elite 2.0 is set to be released on August 25th, 2009, and promises to become the next generation keyword research tool.

SEO Elite is the other product that put Brad Callen on the map. This software has enabled thousands of customers reach the #1 spots in the search results, whether it be Google, Yahoo and Bing. It was also the first software to monitor your competitors and tell you exactly how to blow by them in the search results.

Not all of Brad Callen’s products cost an arm and a leg either. His IM Wish List series of products, which include Article Submitter and Directory Submitter are completely free downloads. Both these products help you build links by automating normally mundane tasks. By sharing freely accessible tools like these, you can see how Brad Callen is able to expose his products to a wider range of users.

PPC Web Spy, another Brad Callen creation is a good example of how to develop a viral product that spreads itself on its own. By making the software free, and offering an incentive for people to share it with others, it allowed copies of PPC Web Spy to spread itself across the internet in record time. Almost every internet marketer has at least tried this software at some point in time.

If you want to learn how to become a more successful internet marketer, you would do well to watch how Brad Callen operates. Become one of his affiliates, and get on one of his mailing lists. You will be able to see his email copy directly and uncover exactly how he markets his products. Take his current Keyword Elite 2.0 launch for example. During the pre-launch, he is giving away a free report that describes 3 unique opportunities for making money online. In the report, he shows how to implement the strategies manually, and then how Keyword Elite 2.0 can do these same tasks in a much faster way. It’s an awesome value and allows his affiliates to promote his new product very easily. So is Brad Callen an affiliate marketing genius? Yes definitely.

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